Share your story with current Specialists and active Colorado sellers
Colorado, a dream destination, with two dream audiences to embrace - industry professionals and travel advisors.
This vast group relies on the content and tools within the Colorado Concierge Sales Companion™ to become trained specialists, match experiences and product with their clients’ preferences, and close more bookings.
As a Colorado Industry Partner, you now have the unprecedented opportunity and access to this group of premier sellers. There are two ways to participate as a partner. Each option includes a presence on both the B2B training platform and the Be A Colorado Concierge ambassador program. See additional details below.
PARTICIPATION LEVELS
Premium B2C Advertising “Showcase”
The Advertising Showcase is designed to pull your story through to the advisors client base and help the more easily start conversations, match preferences and drive bookings.
An immersive—and shareable—experience amplifies storytelling through videos, images and brochures, exclusive offers and the ability to showcase YOU to their clients/consumers.
Consisting of a 500-word overview, top videos, images, brochures, social and web links, all of which are shareable with consumers in real time, to ignite interest and start more conversations. Showcases have high visibility in the ColoradoPRO travel advisor and ambassador Sales Companion™ all year long, to stay in front of sellers long after the training is complete.
TravPRO will help you produce in full to start you off, you have full CMS controls to update and swap out collateral any time you want.
Here is an example of a Showcase...
Sales Companion Highlights:
Today’s content needs
Easily digested content for on–the-go or at home, and in today’s preferred media types.
Unique Content
Unique content to bring added perspective, hear from other experts with relevant tips, or entertain with mini games.
Downloaded to the Device
Forget the buffering and stuttered playback world of the Internet. Everything resides on the device for instant access, anytime, anywhere
Real-Time Directory & Booking Channel
LIVE directory of private sector partners for destinations featuring real-time two-way communication. For private sector partners, direct integration of booking engines and itinerary planners.
Adaptive Content
Supports meaningful, personalized content for the individual user, easily accessed within one tap at all times.
Creating Instant Experts
All selling content is aggregated in the toolbox for point of sale usage to help agents convert more frequently…no wifi, no Internet required.
The opportunity for you as a
supplier or visitors bureau (cvb) is simple.
The Showcase and Directory is a searchable basic listing of all Colorado destinations,
accommodations, tours, activities and transport partners for agents to explore and discover
options to match their client’s preferences.
Those suppliers who wish to shine a brighter spotlight on themselves by having a
microsite to tell their story, host current videos and brochures and communicate and
broadcast real-time offers and inspiration to agents worldwide, have the opportunity to be
first of mind whenever Colorado is being booked and build direct relationships with
producers worldwide.
B2C Advertising Showcase
A premium global listing within the searchable from the home screen, the sales toolbox and the B2B directory within the Colorado PRO program. With interactive filters and map-based interface for sellers to find, discover and connect with Colorado Industry Partners.
Includes:
- Logo, Icon Images, Product/Destination overview (500 words), Key contact information, Google Map location
- Upload up to 4 Video’s and 6 Brochures at a time - swap out anytime.
- Links to Social Media, Review Sites, URL’s and Booking Engine
- Trade promotion or offer (also featured in the search results)
- Contextual Showcase placement within chapter content
- Password protected admin access for easy, and immediate content /collateral updates
- Available via Web & all iOS and Android Devices globally
- KPI Reporting -Total and Monthly: # Searches returned in results, total clicks, video views, brochure views/downloads, # favorite
Training Module for Travel Advisors and Local Ambassadors
Advisors rely on the popular Colorado PRO training program as the foundation of their long-term sales commitment to Colorado. Once they become a graduate, they earn additional badges for specialization, and partner training to continue their sales journey to the next level. This is where the opportunity lies.
With Specialization Training participation, there is the opportunity to have TravPRO produce a training chapter specific to YOU and seamlessly integrate it as part of the training curriculum within the training area of the platform.
Watch the below video for a better idea.
Certified Training Highlights:
Instructional Design & Balance
Short-form, 30-second burst media, and a better balance of experiential media to anchor learning.
Dynamic Assessment
Learning made Fun! Move beyond numbing multiple choice, and benefit from additional content reinforcement beyond ‘correct/incorrect.’.
Shorter Chapters
Train in 15-minute intervals, and convert more registrants to graduates. Think Coursels, or course morsels.
Expedited Registration
Nothing kills the performance of a training strategy quicker than a lengthy registration and onboarding path. We get agents training within 1 minute.
Cross- Device Native Style
We produce three separate versions of the training. Apple devices, Android devices, and Web to maximize the training potential of each device.
Expand Your Audience
Playing into the current content and device preferences will allow you to maximize reach, registrations and conversion of motivated graduates.
The opportunity for YOU is to increase awareness and understanding of your product with these highly qualified and targeted Colorado Specialization Expert graduates, via your own training module to most effectively share your specific sales information.
Training Module for Travel Advisors and Local Ambassadors
YOUR own stand-alone, custom training module allowing advisors to earn a badge by becoming an expert on your product, or region, from within the Colorado PRO platform. Your Training module will be visible to all learners for them to self-select and participate. You own the database of all Advisors who start your module.
Your training module includes:
- 8 pages / 300 words per page (2,400 total)
- Iconic images, video, interactive maps, streaming links, web links, curated sales tips, pdf’s and infographics
- Included: post-produce two 45 second ‘auto-play’ video’s to link content like Colorado PRO chapters, from existing commercial or promo reel
- 5 question multiple choice quiz
- Full editorial services to match Colorado Program tone and style
- Content Management System to update images, links, and collateral throughout year
- Available from Web and all iOS & Android devices
- You own the database of agents that register and graduate, from your training courseware
- Password protected reporting dashboard for export anytime.
Your Own Custom Learning & Sales Companion™
Imagine everything in the Colorado PRO program was built for you… the Design, Multiple Training Chapters, Promote , Sales Toolbox, and Directory. Then take your multiple chapters of training and have it also exist within the Colorado PRO curriculum – accessible to all Colorado PRO Specialists too.
In essence, a super-charged program that affords you a customized sales enablement and training platform localized for YOUR core markets and aligned with YOUR strategy, with the additional benefit of the training chapters visible within the Colorado PRO platform and front and center with those Specialists.